Insights and strategy

We help our clients to innovate in a meaningful way. By unveiling user needs early on we identify innovation opportunities and create ideas that are highly relevant to people.

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Insights
and strategy

We help our clients to innovate in a meaningful way. By unveiling user needs early on we identify innovation opportunities and create ideas that are highly relevant to people.



KONICA MINOLTA

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SWYX

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RADIOMETER TCM5

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SENNHEISER TeamConnect Wireless

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SENNHEISER CapTune

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KaVo Estetica Vision

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 We help our clients to innovate
in a meaningful way

We practice a user-centric and agile approach to help our clients to do the right things and to do things right.

By unveiling user needs early on we identify innovation opportunities and create ideas that are meaningful to people. We prototype, test and iterate to turn great ideas into strategies, products and services that make a difference.

 Insights & Strategy tools and methods

Our team uses various methods to improve the strategic process. We weave in research, analysis and user-feedback throughout all project phases. Among the most esteemed methods are the following:

Ethnographic Research
User Interviews
Stakeholder Interviews
Concept Validation Test
A/B Testing
Expert Analysis
Trend Analysis
Statistical Analysis
Competitive Analysis
Requirements Analysis
Opportunity Mapping
Persona Definition
Co-Creation Workshops
Ideation Workshops
Value Proposition Design
Business Model Design
Brand Strategy
Experience Prototyping
Qualitative Testing
Quantitative Testing
RITE Method